SenukeX
Attaining the perhaps unspoken status of an expert in whatever area you are in, then you will notice people respond and treat you in a different manner. Let's dig deeper into how you can purposely make that possible.
Just about everything you do will be noticed by somebody, so in a sense there is image management and establishing the right perception. Whether you call them seminars or workshops, doesn't matter, the point is they can be very powerful in many ways. If you create the right impression and strong enough, then you can start a real buzz about you online. Remember your greatest goal here is to work to establish your name, and you can give them your URL during the event. You can get very creative here and use any number of strategies and approaches.
There's a great demand for classes that are run online through email; these email based classes can either be paid or free, depending on how you want to leverage them. Many people may respond in a lukewarm fashion when you mention e-class, so you have to make it very solid and over-deliver with them to seal the good impression. Of course since this is email based, then you will have to use an email service for autoresponders. Much if not everything depends on your particular niche in terms of what can be done, but what ever you do make it extremely valuable. If you use video, and you should, then do not make them terribly long because that will not go over well in most niches. When you combine different media, that will help to keep things interesting because being boring is the kiss of business death.
Webcasts are not seen as much as straight video, and in some ways people may think of them as videos. People may respond to webcasts even though they are different, but there is a similar element that makes them appear like videos only because of the visual aids involved. If you've never created a webcast before, you should go ahead and try out the idea because it will prove to be an immense help in your journey towards becoming a trusted expert in your industry. It is not so difficult to become known as an expert, but you must have something going so you can back it up.
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